Data is everywhere in trucking - but only a fraction of it drives meaningful change. This session explores how fleets can leverage operational and behavioral data to improve driver retention, increase efficiency, and boost overall performance.
Attendees will learn how to connect data from safety, fuel, utilization, and payroll systems to identify performance patterns, uncover disengagement early, and turn insights into action. The discussion will highlight how liveness, simplicity, and fairness in data presentation directly impact driver morale and operational outcomes.
Panelists will share real-world examples of fleets using live performance data to reduce turnover, improve fuel and safety scores, and streamline management processes - creating a more transparent, data-driven culture across the organization.
Learning Objectives:-
Identify data strategies that improve driver retention, efficiency, and overall performance
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Understand how to connect operational, safety, and financial data for actionable insights
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Explore how live, transparent performance data builds trust between drivers and management